Mastering Past Client Campaigns: Proven Strategies for Success

In this episode of Real Estate Success: The Whissel Way, Kyle Whissel and Bryan Koci share a comprehensive strategy to leverage past clients and your sphere of influence as a powerful lead source. Learn how to create a robust past client campaign, stay top of mind, and generate referrals consistently. The hosts dive into actionable tactics, including CRM utilization, personalized gifting, client events, and effective follow-up systems like weekly emails and seller updates. Whether you're a seasoned agent or just starting out, this episode will help you build stronger relationships with clients, avoid losing out on repeat business, and significantly increase your GCI.

Chapters:
[0:00] Introduction: Leveraging Past Clients
[2:14] Why Past Clients Are Your Best Leads
[4:01] The Cost of Losing Contact with Past Clients
[6:16] Choosing the Right CRM
[10:12] How to Collect and Organize Client Data
[15:03] Engaging Clients with Weekly Emails
[18:14] Hosting Client Events for Stronger Connections
[20:01] The Power of Pop-By Visits
[22:28] Automated Gifting with Client Giant
[24:34] Action Plan to Increase Client Retention

Key Takeaways: 
1️⃣ Create a Consistent System: Implement a CRM to organize and follow up with past clients systematically, ensuring no opportunities are missed.
2️⃣ Engage with Value: Use strategies like weekly emails, client events, and pop-by visits to provide consistent value and stay top of mind.
3️⃣ Leverage Automation: Utilize tools like Client Giant for automated gifting and systems like Follow Up Boss for streamlined communications to save time and increase impact.

Whissel Realty Group is looking for new agents to join our team. To learn more about the opportunities available and what we offer, visit:
http://Join.KyleWhissel.com/

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