
141K
Downloads
329
Episodes
Join us as we dive deep into the art of making more money, effortlessly integrating cutting-edge technology, and transforming your systems into unstoppable profit machines. Hosted by industry expert Kyle Whissel and his head of marketing Bryan Koci, this podcast is your go-to resource for invaluable tips, strategies, and insider knowledge that will take your career to unprecedented heights. Visit TheWhisselWay.com to get even more information, access exclusive resources, and connect with like-minded professionals who are committed to taking their real estate businesses to the next level.
Episodes
![S2E118: [FREE PREVIEW] How To Book a Local Business For Your Community Spotlight Show | The Whissel Way Podcast](https://pbcdn1.podbean.com/imglogo/image-logo/3747401/New_Logo_z47959_300x300.jpg)
Wednesday Jan 12, 2022
Wednesday Jan 12, 2022
Welcome to the Whissel Way Podcast, where each week Kyle Whissel and Bryan Koci answer questions about real estate, agent tips, marketing strategies, and how to dominate your market with video.
Kyle and Bryan are obsessive about creating content that people actually care about and have built the business partially around creating a community spotlight series. They go out and interview local businesses with 3 main strategies in mind.
- Create content that people in the community actually care about, wether they are looking to buy or sell a home now or not
- Create a parasocial relationship with people watching the videos (people that see these videos feel like they know Kyle)
- Strengthen relationships with other business owners in the community
This free segment is directly pulled from our Media Mayor Mastermind course (http://mediamayormastermind.com/) where we show you, step-by-step, how to create a show like ours. This particular segment focuses on exactly how to connect with local business owners and get them to agree to film a video with you.

Wednesday Jan 05, 2022
S2E117: How to Hire a Photographer | The Whissel Way Podcast
Wednesday Jan 05, 2022
Wednesday Jan 05, 2022
Welcome to the Whissel Way Podcast, where each week Kyle Whissel and Bryan Koci answer questions about real estate, agent tips, marketing strategies, and how to dominate your market with video.
Are you looking to add a photographer to your team? Bryan and Chad discuss the hiring process of bringing on a new photographer to the team and what they are responsible for out on a shoot.
Bryan’s Widget (Listing Rocket): https://bit.ly/3mWKkin
Chad’s Widget (Laser Tape Measure): https://thd.co/3qMBMvy

Wednesday Dec 29, 2021
S2E116: Creating a Social Media Strategy | The Whissel Realty
Wednesday Dec 29, 2021
Wednesday Dec 29, 2021
Welcome to the Whissel Way Podcast, where each week Kyle Whissel and Bryan Koci answer questions about real estate, agent tips, marketing strategies, and how to dominate your market with video.
This week Tom fills in for Kyle, as he and Bryan talk about social media. Covering how to define your audience, creating a social media strategy and post calendar, and more.
Bryan shares his Widget (Flashes): https://bit.ly/3mH2F2J
Tom shares his Widget (Babbel):https://bit.ly/3JrICiw

Wednesday Dec 22, 2021
S2E115: Why Roleplaying is So Important to Your Business | The Whissel Way Podcast
Wednesday Dec 22, 2021
Wednesday Dec 22, 2021
Welcome to the Whissel Way Podcast, where each week Kyle Whissel and Bryan Koci answer questions about real estate, agent tips, marketing strategies, and how to dominate your market with video.
The greatest plays didn’t become that way overnight or by not putting in the hours. This week Kyle and Bryan talk about how if you want your business to be successful you need to put in the hours of hard work and practice, and a great place to get those reps is in Roleplaying.
Bryan Shares his Widget (Razor Blackshark Headphones):https://amzn.to/3H04waJ
Kyle Shares his Widget (IG Link Sticker)

Wednesday Dec 15, 2021
S2E114: The Art of Negotiating | The Whissel Way Podcast
Wednesday Dec 15, 2021
Wednesday Dec 15, 2021
Welcome to the Whissel Way Podcast, where each week Kyle Whissel and Bryan Koci answer questions about real estate, agent tips, marketing strategies, and how to dominate your market with video.
Kyle and Bryan this week talk about the art of negotiating a deal on the buy and sell-side. Kyle shares strategies and scripts that he has used to help his clients beat out the competition.
Bryan Shares his Widget (Aliexpress): https://www.aliexpress.com/
Kyle Shares his Widget (Raven):https://bit.ly/30m3ENS

Wednesday Dec 08, 2021
S2E113: Creating Lead Pillars that Will Last | The Whissel Way Podcast
Wednesday Dec 08, 2021
Wednesday Dec 08, 2021
Welcome to the Whissel Way Podcast, where each week Kyle Whissel and Bryan Koci answer questions about real estate, agent tips, marketing strategies, and how to dominate your market with video.
Kyle and Bryan this week discuss lead pillars. Talking about the importance of building relationships that will help keep your lead funnel full.
Bryan’s Widget (Answer the Public.com): https://bit.ly/3EykJ63
Kyle’s Widget (CoSchedule Headline Analyzer): https://bit.ly/3ouNaMB

Wednesday Dec 01, 2021
Wednesday Dec 01, 2021
Welcome to the Whissel Way Podcast, where each week Kyle Whissel and Bryan Koci answer questions about real estate, agent tips, marketing strategies, and how to dominate your market with video.
What makes you unique? Are you marketing those points to your clients? This week Kyle and Bryan discuss the importance of having unique selling propositions in your business. And once you have them, how are you marketing them?
Bryan’s Widget (Tweak Your Biz Title Generator): https://bit.ly/3o41yew
Kyle’s Widget(Skitch):https://apple.co/31eeZjB

Wednesday Nov 24, 2021
S2E111: Time to Look for a New Brokerage? | The Whissel Way Podcast
Wednesday Nov 24, 2021
Wednesday Nov 24, 2021
Welcome to the Whissel Way Podcast, where each week Kyle Whissel and Bryan Koci answer questions about real estate, agent tips, marketing strategies, and how to dominate your market with video.
With the new year just around the corner you may be looking to change up a few things in your business. One of those things may be switching to a new brokerage, in this week's episode Kyle and Bryan talk about several things you should look for when looking to change brokerages. As well as signs that it may be time for you to change brokerages.
Bryan’s Widget (ChatBooks):https://bit.ly/3nH1rFD
Kyle’s Widget(Google Translate): https://bit.ly/3HZGPAP