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Join us as we dive deep into the art of making more money, effortlessly integrating cutting-edge technology, and transforming your systems into unstoppable profit machines. Hosted by industry expert Kyle Whissel and his head of marketing Bryan Koci, this podcast is your go-to resource for invaluable tips, strategies, and insider knowledge that will take your career to unprecedented heights. Visit TheWhisselWay.com to get even more information, access exclusive resources, and connect with like-minded professionals who are committed to taking their real estate businesses to the next level.
Episodes
Wednesday Jun 26, 2024
Creating an Exceptional Buying Experience Tips for Personalizing the Journey
Wednesday Jun 26, 2024
Wednesday Jun 26, 2024
Kyle Whissel and Bryan Koci delve into the importance of personalizing the buyer journey in real estate. They discuss the pitfalls of a one-size-fits-all approach and share practical tips on how real estate agents can go above and beyond to provide exceptional service to their clients. From leveraging off-market opportunities to conducting thorough buyer consultations, this episode is packed with actionable advice to help you stand out in a competitive market. Tune in to learn how to elevate your service and create memorable experiences for your buyers.
00:00:00 - Introduction and Episode Overview
00:01:41 - Baseline Buyer Experience
00:03:22 - Importance of Proactive Service
00:05:56 - Navigating Industry Changes
00:08:02 - Creating a Value-Driven Buyer Experience
00:11:15 - Leveraging Off-Market Opportunities
00:13:33 - Utilizing Technology and Tools
00:15:04 - Putting in the Work
00:17:22 - Conducting Thorough Buyer Consultations
00:20:17 - Closing and Takeaways
Wednesday Jun 19, 2024
Breaking Through Burnout: Strategies for Staying Motivated in Real Estate
Wednesday Jun 19, 2024
Wednesday Jun 19, 2024
In this episode of Real Estate Success - The Whissel Way, hosts Bryan Koci and Rachel Choo delve into the fascinating world of motivation, exploring the four distinct tendencies from Gretchen Rubin's book. Real estate agents will discover how to identify their own motivational type and learn practical strategies to push past burnout, stay driven, and achieve their goals. Whether you're an obliger, upholder, questioner, or rebel, this episode provides valuable insights to help you thrive in your real estate career. Tune in for a deep dive into motivation and find out how to leverage your unique strengths for success!
Wednesday Jun 05, 2024
From Solo Agent to Team Leader: Scaling Your Real Estate Business
Wednesday Jun 05, 2024
Wednesday Jun 05, 2024
In this episode, Kyle Whissel and Bryan Koci delve into the journey of scaling a real estate business from a solo agent to a team leader. They discuss the benefits and drawbacks of building a team, the different team structures, and the critical stages of growth. Kyle shares his personal experiences, including the challenges he faced and the strategies that led to the success of his 115-agent team, which is on track to sell over $600 million worth of real estate this year. Bryan adds insights on leveraging support staff, maintaining profitability, and the importance of having a clear vision and robust systems in place.
Chapters:
00:00:00 - 00:01:35: Introduction
Overview of the episode's topics: scaling from a solo agent to a team leader.
00:01:36 - 00:02:08: Pros and Cons of Becoming a Team Leader
Discussion on the advantages and disadvantages of scaling a real estate business.
00:02:08 - 00:04:06: Personal Experiences and Challenges
Kyle shares his journey, including financial challenges and the eventual profitability of his team.
00:04:06 - 00:08:31: Leverage and Lifestyle Benefits
The benefits of having a team, including improved work-life balance and increased leverage.
00:08:31 - 00:13:13: Building a Small Team
Steps and key hires for building a small but effective real estate team.
00:13:13 - 00:16:53: Scaling Up and Avoiding Common Mistakes
Importance of running separate P&Ls for personal production and the team, and staying in production until the business is profitable.
00:16:53 - 00:26:26: The Messy Middle and EOS System
Navigating the difficult growth phase and implementing the Entrepreneurial Operating System (EOS) for structure and efficiency.
00:26:26 - 00:29:26: Whissel Widgets of the Week
Kyle and Bryan share useful tools and features they use in their business, including Instagram's new "frames" sticker and Gmail's schedule send feature.
00:29:26 - End: Closing Remarks
Wednesday May 29, 2024
From Listing to Closing: Streamlining Processes for Efficiency
Wednesday May 29, 2024
Wednesday May 29, 2024
Join Kyle Whissel and Bryan Koci as they discuss streamlining processes to grow as an individual, as a team, and in customer service. This episode covers everything from listing to closing, ensuring your processes are as smooth as possible to break through business ceilings. Learn practical tips, best practices, and tools to enhance your real estate business efficiency.
Biggest Takeaways:
- Importance of Streamlined Processes:
Streamlined processes are crucial for overcoming business ceilings. As you grow your business, having the right systems in place allows for scalability and efficiency. - Building Checklists for Efficiency:
Creating basic checklists for listing tasks, open houses, and other recurring activities ensures that nothing is overlooked and helps maintain consistency in your operations. - Creating Standard Operating Procedures (SOPs):
Developing SOPs for different processes, such as receiving leads or managing transactions, is essential for maintaining consistency and efficiency. SOPs help ensure that everyone on the team follows the same procedures. - Utilizing Tools for Task Management:
Leveraging tools like SkySlope and Open to Close for task management and automation can significantly enhance your workflow. These tools help assign tasks, set priorities, and ensure timely completion of activities. - Improving Communication with Clients:
Consistent and specific client updates are crucial. Keeping clients informed about their transaction status, even if there is no significant update, prevents negative spirals and builds trust. - Creating Evergreen Content for Client Updates:
Producing generic, reusable video content for client communication ensures that you can use the same material for a long time without having to redo it. This approach saves time and maintains consistency in your messaging. - Seller Report and Managing Showings:
Providing weekly or bi-weekly seller reports that include details on showings, offers, and feedback helps keep clients informed and engaged. Setting clear expectations about showings and offers from the start helps manage client expectations and decision-making.
Wednesday May 22, 2024
Beyond Shiny Objects: Essential Tech Tools for Real Estate Agents
Wednesday May 22, 2024
Wednesday May 22, 2024
Kyle Whissel and Bryan Koci dive into the essential tech tools that every real estate agent needs to thrive in 2024. From effective text messaging strategies to the innovative use of AI in real estate, they share practical tips and insights on how to streamline your business operations and provide a better experience for your clients. Tune in for a comprehensive discussion on the technology that will help you crush it in your real estate business!
Wednesday May 08, 2024
Revolutionize Your Real Estate Team Meetings with Proven Strategies
Wednesday May 08, 2024
Wednesday May 08, 2024
🔥 In this episode of the Whissel Way podcast, Kyle Whissel and Bryan Koci dive deep into a crucial aspect of real estate team management: Team Meetings! 🚀
They cover:
🎯 Importance of Team Meetings
- Finding the perfect cadence to avoid "meeting fatigue" and ensuring clear communication
- Why team meetings are vital for culture and agent attraction
🏆 Team Meeting Structure
- The comprehensive weekly meeting schedule that drives productivity for the 140-member Whissel Realty Group
- Daily huddles, role-plays, "Deal Doctoring" sessions, Tune-Up Thursdays, and more
- Tips on maintaining efficiency and avoiding overload
💡 Why Consistent Meetings Matter
- Weekly meetings provide timely course corrections and promote a unified culture
- How setting the right frequency keeps agents focused on their goals
✨ Structure and Core Values
- Why the team kicks off every meeting with core value shoutouts
- How these shoutouts keep the company's core values at the forefront of every agent's mind
🎤 Meeting Content & Guest Speakers
- How the team decides on content that keeps agents engaged
- Bringing in value-adding guest speakers and rotating leadership presentations
- Real-life success stories from agents sharing their strategies
📚 Recording and Organizing Meetings
- Using Trainual to organize meeting recordings and notes for agents who miss sessions
- Email summaries of what you missed
🛠️ Whissel Widget of the Week
- Bryan: JotForm, a powerful data collection tool
- Kyle: iPhone Photo Shuffle for daily feel-good memories
Tune in to learn how to maximize the impact of your team meetings and cultivate a winning culture in your real estate business! 💪
📧 Got questions for Kyle and Bryan? Visit TheWhisselWay.com to:
- Submit your questions
- Subscribe to the podcast & YouTube channel
- Join our private Facebook group and email newsletter
- Explore the Media Mastermind course for content creation mastery
Wednesday May 01, 2024
Stop Wasting Money for Vanity & Start Spending Money to Grow Your Business
Wednesday May 01, 2024
Wednesday May 01, 2024
This week on the podcast Bryan welcomes on guest Joe Turco onto the show to talk about 4 ways agents spend their money more for vanity than business. The two discuss not only share the 4 biggest vanity spending habits agents have but 4 areas in how agents should invest their funds to create more business.
Bryan’s Widget (IG Drafts): https://bit.ly/3UekJkQ
Joe’s Widget (Friend Filter): https://bit.ly/3JFA4px
Wednesday Apr 24, 2024
Why Your Business Will Fail If You Don’t Do This One Thing
Wednesday Apr 24, 2024
Wednesday Apr 24, 2024
This week on the podcast Bryan and Kyle talk about the importance of having a P&L (Profit and Loss) for your business. Not having a P&L in your business is a sure way to lose thousands of dollars in your business and be left scrambling when tax season comes around.
Bryan’s Widget (Google Sheets): https://bit.ly/49KvPDS
Kyle’s Widget (My Fitness Pal App):https://bit.ly/3fMaWBS