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Join us as we dive deep into the art of making more money, effortlessly integrating cutting-edge technology, and transforming your systems into unstoppable profit machines. Hosted by industry expert Kyle Whissel and his head of marketing Bryan Koci, this podcast is your go-to resource for invaluable tips, strategies, and insider knowledge that will take your career to unprecedented heights. Visit TheWhisselWay.com to get even more information, access exclusive resources, and connect with like-minded professionals who are committed to taking their real estate businesses to the next level.
Episodes
Tuesday Nov 05, 2024
Mastering Listing Appointments: Techniques to Close on the Spot
Tuesday Nov 05, 2024
Tuesday Nov 05, 2024
In this episode of Real Estate Success: The Whissel Way, Kyle Whissel and Bryan Koci dive deep into how real estate agents can stand out from the competition, especially in tougher markets. They share powerful strategies for improving listing appointment conversion rates, from asking the right questions upfront to utilizing tools like HighNote for pre-listing packages. Kyle emphasizes the importance of confidence, knowledge of zoning and development potential, and the value of assumable mortgages to maximize listing opportunities. Whether you're new to real estate or a seasoned agent, these techniques will help you win more listings and make a lasting impression on clients.
Key Takeaways:
- Ask Critical Questions Early: Ask clients what’s most important to them about the agent they choose, which provides you with a clear path to win the listing.
- Use Pre-Listing Tools: Implement tools like HighNote to deliver pre-listing information, allowing you to gauge client interest and set yourself up for success before the meeting.
- Understand Zoning and Mortgages: Research zoning laws and look into assumable mortgages to show value to clients and increase the appeal of their property.
Chapters:
- 00:00 - Introduction: Differentiating Yourself as an Agent
- 02:00 - The Key Question to Ask Before Every Listing Appointment
- 04:00 - Leveraging HighNote for Pre-Listing Success
- 06:30 - Tracking Client Behavior and Tailoring Your Pitch
- 08:00 - Why You Should Always Go First in Interviews
- 10:30 - Using High-Quality Marketing for Maximum Impact
- 12:00 - Understanding Zoning and Development Potential
- 15:00 - The Power of Assumable Mortgages
- 17:30 - Key Questions to Close More Listings
- 20:00 - Follow-Up Strategy After a Listing Appointment
Tuesday Oct 29, 2024
Unlocking Listings: Partnering with Senior Living Communities
Tuesday Oct 29, 2024
Tuesday Oct 29, 2024
In this episode of Real Estate Success: The Whissel Way, hosts Kyle Whissel and Bryan Koci explore the untapped potential of partnering with senior living communities as a lucrative source of motivated listings. They discuss demographic farming, emphasizing the opportunities in helping seniors transition from large, multi-story homes into care facilities. Kyle shares practical strategies to build relationships with leasing agents at these facilities and outlines the benefits of becoming a trusted resource for families facing difficult life transitions. Whether you're looking for a rewarding way to grow your business or seeking new lead pillars, this episode offers actionable insights to create streams of listings while making a meaningful impact on people's lives.
Key Takeaways:
- Partnering with Senior Living Communities: Building relationships with leasing agents at senior facilities can create a steady stream of motivated listings as seniors transition into care.
- Targeted Demographic Farming: Focus on seniors who need to downsize or transition due to age, health, or life circumstances for consistent listing opportunities.
- Long-Term Strategy: Success with senior living partnerships requires patience and nurturing relationships, but can lead to years of reliable listings and business growth.
Chapters:
00:00 - Introduction: New Lead Opportunities
00:43 - The Value of Demographic Farming
01:55 - Why Partner with Senior Living Facilities?
02:50 - Helping Seniors Transition: A Win-Win Opportunity
05:08 - Identifying Motivated Sellers in Senior Communities
06:52 - Selecting the Right Senior Living Facility Partners
08:35 - Building Relationships with Leasing Agents
12:14 - Overcoming Obstacles: Competing with Other Agents
14:34 - Vendor Partnerships: Estate Sales, Cleaners, and More
19:34 - Long-Term Strategy: Building Streams of Listings
Tuesday Oct 22, 2024
Make Money, Keep Money: 6 Tax Hacks for Real Estate Agents
Tuesday Oct 22, 2024
Tuesday Oct 22, 2024
In this episode of Real Estate Success: The Whissel Way, Kyle Whissel and Bryan Koci share practical tax-saving strategies specifically designed for real estate agents. From hiring family members to sectioning off parts of your home or vehicle expenses, they cover ways to save thousands on your taxes. They discuss tools like cost segregation, self-directed IRAs, and Section 179 for vehicle deductions to help agents keep more of their hard-earned money. They also delve into bonus depreciation and the Augusta Rule, providing expert insights on maximizing tax savings through real estate investments.
3 Key Takeaways:
- Hire Family Members: Learn how to legally pay your family members to save on taxes while keeping income within the household.
- Maximize Vehicle Deductions: Use Section 179 to write off a large portion of vehicle purchases, particularly for SUVs over 6,000 pounds.
- Self-Directed IRAs for Real Estate: Roll over old retirement accounts into a self-directed IRA, allowing you to invest in real estate and potentially earn higher returns.
Chapters:
00:00 - Introduction: How to Save $100K in Taxes
01:35 - Tip #1: Hire Family Members to Save
05:00 - Tip #2: Tax Deductions for Vehicles
09:30 - Tip #3: Self-Directed IRA for Real Estate
12:30 - Tip #4: Using the SALT Tax Deduction
15:00 - Tip #5: Depreciation on Real Estate Investments
19:00 - Bonus Tip: The Augusta Rule Explained
22:05 - Bonus Tip: Qualified Business Income Deduction (QBI)
24:10 - Whistle Widget of the Week: Time-Saving Tools
25:45 - Closing Remarks & Recap
Tuesday Oct 15, 2024
Unlock Consistent Business: Mastering Real Estate Referrals
Tuesday Oct 15, 2024
Tuesday Oct 15, 2024
In this episode of Real Estate Success: The Whissel Way, Kyle Whissel and Bryan Koci dive into the art of generating referrals in the real estate business. They explore how building strong relationships before, during, and after the transaction can turn clients into lifelong referral sources. From asking for referrals at the right moment, like offer acceptance, to throwing housewarming parties, Kyle shares practical strategies for creating raving fans who repeatedly refer new business. Real estate agents will learn how to approach referrals naturally, increase their transaction profitability, and implement systems that ensure clients remember them long after the deal is done.
Key Takeaways:
- Start asking for referrals early: Don’t wait until the transaction is over; plant the referral seed from the very first client meeting and at key high points during the deal.
- Leverage housewarming parties: Hosting a housewarming party is a powerful way to generate new referrals by putting yourself in front of your clients’ friends and family in a fun, natural setting.
- Automate referral rewards: Use tools like EvaBot and Client Giant to reward clients for referrals quickly and easily, ensuring they continue sending business your way.
Chapters:
00:00 - Introduction: Why Referrals Are Key
01:43 - The Profit in Repeat Business and Referrals
02:50 - When to Start Talking About Referrals
04:10 - How to Ask for Referrals Early in the Transaction
06:11 - High Points to Ask for Referrals
09:03 - The Housewarming Party Strategy for Generating Referrals
13:25 - Why Client Parties Are Worth the Investment
14:50 - How to Reward Clients for Referrals
17:49 - Automating Referrals with EvaBot and Client Giant
20:24 - Key Takeaways: Ask Early, Deliver Value, Build Raving Fans
Tuesday Oct 08, 2024
From Challenges to Opportunities: How to Win After the NAR Settlement
Tuesday Oct 08, 2024
Tuesday Oct 08, 2024
In this episode of Real Estate Success: The Whissel Way, hosts Kyle Whissel and Bryan Koci dive into the aftermath of the NAR (National Association of Realtors) settlement and its impact on real estate agents. They break down the decoupling of commissions and how it affects negotiations between buyers and agents. Kyle and Bryan explore how this change benefits both strong and weak agents, why commissions may actually increase, and provide practical tips on how agents can adapt and thrive in this new landscape. They emphasize the importance of negotiation skills, clarity with clients, and staying ahead of market changes.
3 Key Takeaways:
- Simplified Commission Conversations: Decoupling commissions makes it easier for agents to discuss commissions with sellers, focusing on one number, which often results in higher listing commissions.
- Buyer Agreements Protect Agents: Implementing buyer representation agreements ensures that agents are compensated for their work and prevents being used as a "door opener."
- Negotiation Creates Opportunity: With commissions now fully negotiable, agents who master negotiation skills can secure better deals for themselves and their clients, leading to increased income.
Chapters:
- 00:00 – Intro and Overview of the NAR Settlement
- 02:20 – Breaking Down the New Commission Structure
- 05:00 – How Agents Can Benefit From the Changes
- 08:30 – Listing Side Silver Lining: Simplifying Commission Talks
- 12:10 – Buyer Representation: Why It’s Crucial Now
- 15:50 – Protecting Yourself with Buyer Agreements
- 17:20 – Negotiation Opportunities and Strategy
- 19:40 – Common Mistakes Agents Make in Negotiations
- 22:50 – NAR's Rollout and Misinterpretation Issues
- 26:36 – Closing Thoughts: Strong Agents Will Thrive
Tuesday Sep 10, 2024
How Winning the Morning Transforms Your Real Estate Career with Jarvis Leverson
Tuesday Sep 10, 2024
Tuesday Sep 10, 2024
In this episode of the "Real Estate Success: The Whissel Way" podcast, host Kyle Whissel and guest Jarvis Leverson discuss the transformative power of a structured morning routine. Jarvis shares his personal journey from a high-pressure sales career to becoming the "Morning Hero," emphasizing how winning the morning can lead to winning the day—and ultimately, achieving greater success in real estate and life. They explore the importance of starting the day with intention, the impact of small changes in daily habits, and how these adjustments can lead to more productive, fulfilling, and prosperous careers. This episode is packed with insights for agents looking to elevate their performance and live a more balanced life.
Chapters:
- 00:00 - Introduction: Meet the Morning Hero
- 02:21 - Discovering Your Life’s Calling
- 05:59 - The Dark Side of Success: Finding Fulfillment
- 07:06 - The Power of Morning Routines
- 10:12 - Transforming Your Day by Winning the Morning
- 13:01 - Creating Productive Habits: Morning Rituals
- 16:12 - The Influence of Setting an Example
- 19:01 - Building a Brand Around Your Passion
- 23:31 - The Importance of Sharing Your Story
- 26:01 - Whissel Widget of the Week: Sleep Headphones & Clocky
Connect with Jarvis (The Morning Hero):
Instagram: https://instagram.com/the.morninghero
Facebook: https://www.facebook.com/jarvis.leverson
LinkedIn: https://www.linkedin.com/in/jarvis-leverson/
Website: https://themorninghero.com/
Tuesday Aug 27, 2024
Finding the Perfect Fit How to Choose Your Next Real Estate Team
Tuesday Aug 27, 2024
Tuesday Aug 27, 2024
In this episode of "Real Estate Success: The Whissel Way," hosts Kyle Whissel and Bryan Koci delve into the crucial topic of choosing the right real estate team. They discuss why starting on a team can be beneficial for new agents, highlight the importance of an established team with robust support systems, and explore key factors like leads, splits, and team culture. The episode provides valuable insights on identifying red flags when considering a team and emphasizes the importance of a team leader's passion for mentoring.
Chapters
00:00 - Introduction
00:58 - The Impact of a Tough Market
02:03 - Starting on a Real Estate Team
04:01 - Key Criteria for Choosing a Team
07:11 - Balancing Splits and Long-Term Benefits
10:50 - The Role of Support Staff and Systems
12:12 - Questions to Ask Team Leaders
14:20 - Importance of Culture Fit
18:08 - Recognizing Red Flags
23:35 - Finding the Right Team
Tuesday Aug 20, 2024
The Art and Science of Real Estate Valuation
Tuesday Aug 20, 2024
Tuesday Aug 20, 2024
In this episode of "Real Estate Success: The Whissel Way," hosts Kyle Whissel and Bryan Koci delve into the crucial aspects of real estate valuation. They discuss the importance of setting the right price for homes, understanding market conditions, and effectively communicating these factors to sellers. The episode covers key strategies for assessing property value, including analyzing market trends, bracketing neighborhoods, and using comparable sales. The hosts also highlight common pitfalls agents encounter and provide tips on overcoming challenges posed by automated valuation models (AVMs). This episode offers valuable insights for agents aiming to refine their pricing strategies and enhance their real estate expertise.
YouTube Chapters
00:00 - Introduction and Episode Overview
00:34 - Importance of Real Estate Valuation
02:17 - Factors in Pricing a Home
03:18 - Understanding Market Conditions
06:02 - Comping Properties: Key Criteria
10:30 - Common Pricing Mistakes to Avoid
13:07 - Unique Property Features and Valuation
14:05 - Impact of Automated Valuation Models (AVMs)
16:09 - The Future of Real Estate Pricing Technology
17:47 - Whissel Widget of the Week