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Join us as we dive deep into the art of making more money, effortlessly integrating cutting-edge technology, and transforming your systems into unstoppable profit machines. Hosted by industry expert Kyle Whissel and his head of marketing Bryan Koci, this podcast is your go-to resource for invaluable tips, strategies, and insider knowledge that will take your career to unprecedented heights. Visit TheWhisselWay.com to get even more information, access exclusive resources, and connect with like-minded professionals who are committed to taking their real estate businesses to the next level.
Episodes

Tuesday Jan 07, 2025
Maximize Returns: How Agents Can Invest Smarter with Robby Butler
Tuesday Jan 07, 2025
Tuesday Jan 07, 2025
In this episode of Real Estate Success: The Whissel Way, Kyle Whissel hosts Robby Butler of YStreet Capital to demystify passive real estate investing for agents. They delve into the advantages of syndications and funds, explaining how realtors can leverage retirement accounts and home equity to achieve returns far beyond traditional investments. The conversation covers diversification, tax-saving strategies like depreciation and 1031 exchanges, and how to move from active to passive income. Packed with actionable insights, this episode equips agents to grow wealth while focusing on their core business.
Chapters:
0:00 - Introduction to Passive Investing with Robby Butler
1:46 - Why Real Estate Agents Overlook Retirement Funds
4:07 - Syndications vs. Funds: Key Differences
6:57 - Pros and Cons of Syndications
7:56 - Benefits of Funds and Diversification
11:05 - What Passive Real Estate Investment Means
12:50 - Accreditation and Investment Minimums Explained
15:31 - Evaluating Key Terms in Deals
21:10 - Leveraging Equity for Better Returns
25:16 - Combining Tax Strategies to Build Wealth

Tuesday Dec 31, 2024
Mastering Past Client Campaigns: Proven Strategies for Success
Tuesday Dec 31, 2024
Tuesday Dec 31, 2024
In this episode of Real Estate Success: The Whissel Way, Kyle Whissel and Bryan Koci share a comprehensive strategy to leverage past clients and your sphere of influence as a powerful lead source. Learn how to create a robust past client campaign, stay top of mind, and generate referrals consistently. The hosts dive into actionable tactics, including CRM utilization, personalized gifting, client events, and effective follow-up systems like weekly emails and seller updates. Whether you're a seasoned agent or just starting out, this episode will help you build stronger relationships with clients, avoid losing out on repeat business, and significantly increase your GCI.
Chapters:
[0:00] Introduction: Leveraging Past Clients
[2:14] Why Past Clients Are Your Best Leads
[4:01] The Cost of Losing Contact with Past Clients
[6:16] Choosing the Right CRM
[10:12] How to Collect and Organize Client Data
[15:03] Engaging Clients with Weekly Emails
[18:14] Hosting Client Events for Stronger Connections
[20:01] The Power of Pop-By Visits
[22:28] Automated Gifting with Client Giant
[24:34] Action Plan to Increase Client Retention
Key Takeaways:
1️⃣ Create a Consistent System: Implement a CRM to organize and follow up with past clients systematically, ensuring no opportunities are missed.
2️⃣ Engage with Value: Use strategies like weekly emails, client events, and pop-by visits to provide consistent value and stay top of mind.
3️⃣ Leverage Automation: Utilize tools like Client Giant for automated gifting and systems like Follow Up Boss for streamlined communications to save time and increase impact.
Whissel Realty Group is looking for new agents to join our team. To learn more about the opportunities available and what we offer, visit:
http://Join.KyleWhissel.com/
To join in on the conversation, join us in our private Facebook Group at: http://thewhisselway.com/

Monday Dec 23, 2024
How to Set the Perfect Marketing Price for Your Listings
Monday Dec 23, 2024
Monday Dec 23, 2024
In this episode of Real Estate Success: The Whissel Way, hosts Karlee Van Dyke and Bryan Koci dive into the art of setting the perfect price for real estate listings. Karlee shares her proven strategies for using a marketing price to drive interest and generate competitive offers, even in a shifting market. The conversation explores how to manage seller expectations, communicate market changes effectively, and overcome challenges with pricing to close deals faster. Real estate agents will gain actionable insights into aligning pricing strategies with client goals while maintaining trust and professionalism.
Chapters:
[0:00] Welcome to The Whissel Way
[1:44] Introducing the Agent Board of Advisors
[5:02] The Importance of Setting the Right Price
[6:50] Handling Market Changes and Micro Surges
[8:07] Avoiding the Pitfall of Overpricing
[11:20] Success Story: Strategic Pricing in Action
[15:07] Marketing Price vs. Sales Price Explained
[20:03] How Open Houses Fit Into Pricing Strategy
[22:24] Overcoming Seller Pushback on Pricing
[27:22] Widgets of the Week: TaskRabbit and Kodak Printer
Key Takeaways:
- Strategic Pricing Drives Success: Use a marketing price that’s slightly below market value to attract more interest and create competitive offers.
- Manage Seller Expectations: Communicate the reasoning behind pricing strategies upfront to build trust and avoid friction later.
- Leverage Open Houses: Combine strategic pricing with well-planned open houses to maximize exposure and generate multiple offers in less time.

Tuesday Dec 17, 2024
5 Major Pitfalls New Agents Must Avoid with Jen DiJulio
Tuesday Dec 17, 2024
Tuesday Dec 17, 2024
In this episode of Real Estate Success: The Whissel Way, hosts Bryan Koci and Jen DiJulio discuss critical pitfalls that new agents often face and how to overcome them. Jen shares her journey from struggling in her first year to becoming one of the top-performing agents at Whissel Realty Group. The discussion emphasizes the importance of mentorship, shadowing veteran agents, setting boundaries, managing client expectations, and scheduling time off to recharge. Packed with actionable insights, this episode is a must-listen for agents looking to streamline their approach, avoid burnout, and build a thriving career in real estate.
Chapters:
- 00:00 - Introduction to the Episode
- 00:46 - Meet Jen DiJulio: From Struggles to Success
- 03:29 - The Importance of Shadowing Veteran Agents
- 05:18 - Perfecting Your Daily Schedule as a New Agent
- 08:18 - Why Mentorship Matters: Key Lessons Learned
- 11:11 - Setting Client Expectations for Smooth Transactions
- 16:07 - Establishing Healthy Boundaries in Real Estate
- 20:15 - The Power of Taking Breaks and Avoiding Burnout
- 26:00 - Tools and Apps for Agent Success
- 28:18 - Closing Thoughts and Final Tips
Key Takeaways:
- Shadowing Veteran Agents: Spend time observing how successful agents manage their day and handle client interactions to quickly learn best practices.
- Set Clear Expectations: Establishing boundaries and aligning with client goals early on prevents wasted time and helps clients achieve their dreams faster.
- Prioritize Recharge Time: Planning breaks and vacations allows agents to maintain energy, focus, and creativity, ultimately benefiting their clients and their own success.

Tuesday Nov 26, 2024
Scaling Your Real Estate Team: The Agent Board of Advisors Blueprint
Tuesday Nov 26, 2024
Tuesday Nov 26, 2024
In this episode of Real Estate Success: The Whissel Way, Kyle Whissel and Bryan Koci dive into the challenges and solutions for managing and scaling large real estate teams.
They introduce the innovative concept of an Agent Board of Advisors, a group of experienced agents handpicked to serve as leaders and communicators within their team of over 100 agents.
The hosts share insights into how this board improves team communication, fosters growth, and supports agents through role-playing, deal doctoring, and mentoring.
They also discuss how to implement a similar system, the interview process, and the benefits for both the team and the board members themselves.
Chapters:
[0:00] Introduction
[0:45] Challenges of Scaling Large Teams
[1:10] What is the Agent Board of Advisors?
[2:21] How the Board Enhances Communication
[3:30] Supporting Agents with Role Play and Deal Doctoring
[5:16] Selecting and Interviewing Board Members
[8:13] Key Lessons from the First Board Cycle
[10:25] Benefits for Board Members and the Team
[12:17] Advice for Implementing This System
[19:38] Closing Thoughts and Whissel Widgets of the Week

Friday Nov 22, 2024
Tools and Tactics for New Real Estate Agents with Cody Stamm
Friday Nov 22, 2024
Friday Nov 22, 2024
In this episode of Real Estate Success: The Whissel Way, Bryan Koci and special guest host Cody Stamm delve into actionable strategies for new agents to scale their business and thrive in the competitive real estate market. Cody shares his journey from rookie to a key player on the team, offering insights into leveraging relationships, implementing efficient systems, and investing in personal growth. This episode equips agents with practical tips to maximize their time, strategically allocate resources, and cultivate both professional and personal success. Whether you're a new agent or a mentor guiding others, this conversation is packed with value.
Chapters:
0:00 - Welcome and Introduction to Cody Stamm
2:00 - Cody’s Real Estate Journey and Background
6:00 - The Three Keys to Real Estate Success
10:00 - Building Relationships for Business Growth
13:40 - Implementing Systems to Save Time and Scale
18:50 - Investing in Personal Growth and Self-Care
23:00 - Recommended Tools and Technology for Agents
25:00 - The Importance of Coaching and Mentorship
27:00 - Real-Life Examples of Success Through Strategy
28:13 - Final Thoughts and How to Connect with Cody

Tuesday Nov 05, 2024
Mastering Listing Appointments: Techniques to Close on the Spot
Tuesday Nov 05, 2024
Tuesday Nov 05, 2024
In this episode of Real Estate Success: The Whissel Way, Kyle Whissel and Bryan Koci dive deep into how real estate agents can stand out from the competition, especially in tougher markets. They share powerful strategies for improving listing appointment conversion rates, from asking the right questions upfront to utilizing tools like HighNote for pre-listing packages. Kyle emphasizes the importance of confidence, knowledge of zoning and development potential, and the value of assumable mortgages to maximize listing opportunities. Whether you're new to real estate or a seasoned agent, these techniques will help you win more listings and make a lasting impression on clients.
Key Takeaways:
- Ask Critical Questions Early: Ask clients what’s most important to them about the agent they choose, which provides you with a clear path to win the listing.
- Use Pre-Listing Tools: Implement tools like HighNote to deliver pre-listing information, allowing you to gauge client interest and set yourself up for success before the meeting.
- Understand Zoning and Mortgages: Research zoning laws and look into assumable mortgages to show value to clients and increase the appeal of their property.
Chapters:
- 00:00 - Introduction: Differentiating Yourself as an Agent
- 02:00 - The Key Question to Ask Before Every Listing Appointment
- 04:00 - Leveraging HighNote for Pre-Listing Success
- 06:30 - Tracking Client Behavior and Tailoring Your Pitch
- 08:00 - Why You Should Always Go First in Interviews
- 10:30 - Using High-Quality Marketing for Maximum Impact
- 12:00 - Understanding Zoning and Development Potential
- 15:00 - The Power of Assumable Mortgages
- 17:30 - Key Questions to Close More Listings
- 20:00 - Follow-Up Strategy After a Listing Appointment

Tuesday Oct 29, 2024
Unlocking Listings: Partnering with Senior Living Communities
Tuesday Oct 29, 2024
Tuesday Oct 29, 2024
In this episode of Real Estate Success: The Whissel Way, hosts Kyle Whissel and Bryan Koci explore the untapped potential of partnering with senior living communities as a lucrative source of motivated listings. They discuss demographic farming, emphasizing the opportunities in helping seniors transition from large, multi-story homes into care facilities. Kyle shares practical strategies to build relationships with leasing agents at these facilities and outlines the benefits of becoming a trusted resource for families facing difficult life transitions. Whether you're looking for a rewarding way to grow your business or seeking new lead pillars, this episode offers actionable insights to create streams of listings while making a meaningful impact on people's lives.
Key Takeaways:
- Partnering with Senior Living Communities: Building relationships with leasing agents at senior facilities can create a steady stream of motivated listings as seniors transition into care.
- Targeted Demographic Farming: Focus on seniors who need to downsize or transition due to age, health, or life circumstances for consistent listing opportunities.
- Long-Term Strategy: Success with senior living partnerships requires patience and nurturing relationships, but can lead to years of reliable listings and business growth.
Chapters:
00:00 - Introduction: New Lead Opportunities
00:43 - The Value of Demographic Farming
01:55 - Why Partner with Senior Living Facilities?
02:50 - Helping Seniors Transition: A Win-Win Opportunity
05:08 - Identifying Motivated Sellers in Senior Communities
06:52 - Selecting the Right Senior Living Facility Partners
08:35 - Building Relationships with Leasing Agents
12:14 - Overcoming Obstacles: Competing with Other Agents
14:34 - Vendor Partnerships: Estate Sales, Cleaners, and More
19:34 - Long-Term Strategy: Building Streams of Listings